The different faces of risk

I enjoy talking with Esteri Hinman, a Program Manger with Intel who clear knows her stuff about risk management.  Last year, working with Strategic Planning folks, Esteri noticed that risk shows up differently depending on where you are in the Product Life Cycle. Business people want to talk about business value terms like NPV – Net Present Value. They want one number, a number based on a model that often focuses on sales and market projections. I can see Esteri’s point – what about technology risk, what about schedule risk, what about all those other risks that we track once the project is underway? These all need to become part of the business analysis, we need to be business people first and project managers second! Esteri has lots of great thinking to share on this topic – come see and ask questions at her “Risk on the Technology Treadmill“ presentation, Sept 24-25, 2009 in Santa Clara at the “Project Risk Management in an uncertain world” Symposium!

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2 Responses to “The different faces of risk”

  1. strategic change management Says:

    strategic change management…

    Great post. My approach to strategic change management says the quality of the first five percent determines what happens in the rest of the process. This same principle applies to many situations….

  2. strategic change management Says:

    Great post. My approach to strategic change management says the quality of the first five percent determines what happens in the rest of the process. This same principle applies to many situations.

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